The social media manager is the person who is in charge of designing, creating and sharing content on social media: Facebook, Instagram, Twitter, Linkedin, TikTok and more. But why choose to step into the social media jungle? Simple: it’s not a choice, you’re already in it. Welcome to the jungle, baby. If you’re not talking about your company on social media, certainly someone else will. So what you prefer? Letting others speak without control of you in your absence or bringing your content and personality online?
A social media manager helps you bring your content and personality to social media in the right way: choosing the platforms where your target is, adopting the right language, helping you create a dialogue with your customers and your audience.
“Welcome to the jungle, We got fun n’ games. We got everything you want. Honey, we know the names”
Mark Zuckerberg Guns N’ Roses
What a social media manager is for
Create a dialogue
Listening to what your customers say about you is essential to grow. Solving their problems and answering their questions is the best way to retain them. Social networks allow you to do just that: open a dialogue with your customers and build a lasting relationship with them.
Build trust
Your potential customers are on social media, that’s for sure. It’s about finding out which social media and how to arouse their interest. A social media manager does just that: analyze your target audience and create posts designed to generate a positive reaction in those who read you.
Sell
Isn’t that the purpose of every business? Of course it is. But on social media more than ever the sale passes through the construction of a relationship and the sharing of content that can engage users, generate interest, retain it. A good editorial plan and a wise management of social media have precisely this as their primary objective.
CONTATTI
My headquarter is near Milan, but I have always worked with customers from all over Italy and all over the world. Tell me about your project, your goals, your brand: we will find together the best strategy to make a qualitative leap.
